All top network marketers have mastered the art of connecting and building relationships using the telephone. Many network marketers rely too much on technology an mistakenly believe they can build a successful organization without ever actually speaking with people and developing personal relationships. This could not be further from the truth. If you desire to create a 7 figure income in this industry, you must become a master of connecting with people personally.

Top MLM earners execute the simple phone call in a much different way than most people. They are highly prepared for each call and resist the urge to just “wing it” like the novice marketer. If you apply the 3 steps to mastering the telephone, your conversions will double or triple in the next few months.

1) Pre-Call Analysis
A successful phone call to a prospect starts before you ever pick up the phone. You must first gather all of the information about the prospect you can. Know who you are talking to and where they live; prepare an ice breaker to open the conversation and establish some rapport.

2) Pre-Call Objectives
Write down the questions that you want to ask your prospect and create an agenda to follow. By adding structure to your conversations, you will establish yourself as a leader to your prospects and keep the conversations on track. Your calls will be shorter, gather more information, provide more value, and be more effective with this extra level of preparation.

3) Post-Call Analysis
Immediately after the call ends, write down every fact that you can remember. Do not trust your memory by waiting until the end of the day. Review your own performance and identify ways you can do better on the next call. Did you answer every objection? Did you give a call to action? Where were you weakest? Focus to improve your areas of weakness and your results will skyrocket.

Start to build your database by inserting all of the information you gained from the phone call about your prospect. Then, prior to speaking with your customer again, review your notes. They will be impressed that you have done your homework and view you as a true professional.

Making the extra effort to prepare is critical to your long term success. When in doubt – over-prepare. You will notice immediate results if you apply these 3 principles to your prospecting telephone calls.